Review · UNITED STATES
NON-BUS MOVIE STARS Leelanau Peninsula Sunset Wine Tour
Sunset makes good wine country even better. This four-hour-and-30-minute outing pairs four winery stops with broad Leelanau Peninsula views and the comfort of a luxury SUV rather than a party bus. I like the small-group feel, and I like that your guide helps shape wine choices instead of simply dropping you at a tasting room. The main consideration is that wine tastings, bottles, flights, and food cost extra beyond the $99 tour price.
The pickup plan is also unusually practical: you meet at Rove Winery, then may be dropped in downtown Traverse City afterward. Guides including Brian and Tracy are praised for matching recommendations to each group’s taste, though the exact wineries and order can change with the season, weather, sunset time, and local events.
Key points at a glance

- Four wineries in one 270-minute outing: You get a broad taste of Leelanau wine country without rushing through a long list of stops.
- Luxury SUVs instead of a party bus: Transportation is by GMC Yukon, Chevrolet Suburban, or Cadillac Escalade, with a quieter, more personal setting.
- Rove Winery is the usual meeting point: Park at the top of the hill and look for the fancy SUVs in the lot.
- Sunset timing changes by season: Afternoon and sunset departures are adjusted to give the day’s final stop the best chance at evening views.
- Wine samples are included, but full tastings are not: Splashes or samples are available, while flights, bottles, snacks, and food cost extra.
- Groups of six or more may receive a bottle: A Gamay or Secco bottle is included when available, and larger groups will most likely have their own SUV.
Why the SUV format matters in Leelanau wine country

The biggest difference here is the vehicle. This is not a large party bus packed with strangers, loud music, and a fixed route. You ride in an air-conditioned GMC Yukon, Chevrolet Suburban, or Cadillac Escalade, usually with a small mixed group. Couples may be combined, while groups of six or seven will most likely have a private vehicle.
That setup matters in wine country. A smaller vehicle can make it easier to hear your guide, ask questions, and keep the day moving at a calm pace. You also avoid the burden of driving after several tastings. The tour company specifically focuses on local wine guidance, not just transportation between tasting rooms.
I also like the safety angle. The company is owned and operated by former law enforcement, and it makes clear that the driver handles the roads while you concentrate on the wine and views. That is especially useful if your hotel is in Traverse City and you do not want to arrange a designated driver.
The tradeoff is simple: you are sharing a ride unless you book a private group. The experience is semi-private, not automatically private. If you want the entire SUV to yourself, ask about the private-group option before booking.
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Meeting at Rove Winery and getting the day started

Unless another pickup has been arranged, your meeting point is Rove Winery. Drive to the top of the hill, park on the right in the winery lot, and look for the luxury SUVs. The instructions are clear, but allow extra time if construction is affecting roads in the area.
The listed pickup times are commonly 2:30 PM or 3:30 PM, depending on availability. Since the tour lasts 270 minutes, the later departure can carry you toward the evening light, while the earlier option gives you more afternoon time among the vineyards. Sunset departures change through the year, so the exact schedule is not fixed.
If you are staying in Traverse City, plan your transportation to Rove carefully. The company suggests using Uber or Lyft to reach the meeting point. After the tour, drop-off is available in downtown Traverse City, and the company can often take you to local hotels or motels.
That arrangement is valuable because it avoids a common wine-country nuisance: driving to a remote pickup lot, drinking for several hours, then having to drive back to town. It is still worth confirming your return location when booking, especially if you are staying outside the local hotel area.
Four stops, with the route shaped around sunset

The tour visits four stops selected from a group that may include Shady Lane Cellars, Rove Winery, Brengman Brothers, Black Star Farms, Ciccone Farms, and Suttons Bay Ciders. You should not assume that all six will be included, or that the order will be the same on every date.
The operator changes the plan to account for sunset, weather, special events, and the timing of each day. That flexibility is one of the tour’s strengths. You are not locked into a rigid route that ignores the best light of the evening.
It also means you should treat the winery list as a set of possibilities, not a promise. If one particular property is your top priority, ask before booking. The value here is the overall wine-country outing, not a guaranteed visit to one named producer.
Shady Lane Cellars
Shady Lane Cellars may be one of the stops on your route. The name points to a more intimate winery setting, but the supplied details do not promise a specific tasting-room style, wine list, or view at the time of your visit.
What you can count on is the chance to sample wines as part of the four-stop plan. Your guide can help you decide which options may fit your preferences, which is more useful than trying to order randomly at every stop.
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Rove Winery
Rove Winery is both the usual meeting point and one possible tasting stop. Meeting here is convenient because you begin where the vehicle is waiting, and you avoid searching for a separate pickup site.
If Rove is included as one of the four stops, it may also be the first chance to settle into the pace of the outing. You can expect samples to be available, while full flights, bottles, and food are extra. If you buy wine, the company recommends picking it up the next day after spending the evening downtown, rather than carrying a box around after the tour.
Brengman Brothers
Brengman Brothers is another possible stop, included among the tour’s rotating winery choices. The important point is not a promised tasting flight or particular varietal, since those details can change. Instead, use this stop as part of a four-winery comparison.
One benefit of a guide-led route is that you can talk through what you have already tasted. If your group prefers lighter wines, sweeter wines, or another style, tell the guide early. The experience is designed around recommendations, not just a series of identical pours.
Black Star Farms
Black Star Farms may also appear on the schedule. Since the route changes with the season and sunset, you might visit it in afternoon light or later in the day. The timing can affect the feel of the stop, especially if the final part of your route is planned around the evening sky.
Again, the exact tasting experience is not guaranteed in the tour price. Samples are included, but flights, bottles, and food are separate purchases. That distinction matters if you are budgeting closely.
Ciccone Farms
Ciccone Farms is one of the possible destinations and gives the itinerary another distinct stop within the Leelanau wine area. The tour does not promise a particular menu of wines or a specific activity there, so keep your expectations centered on sampling and regional scenery.
Four stops can give you a useful sense of the area without turning the day into a race. Still, every tasting takes time. If you prefer long, detailed visits at each winery, a private tour may suit you better than a shared route with a fixed duration.
Suttons Bay Ciders
Suttons Bay Ciders may be substituted into the route, giving you a break from a wine-only lineup. That variation can be welcome if your group enjoys cider as well as wine.
Because the exact mix changes, the tour works best for people who want variety and are happy to follow the guide’s route. It is less ideal for someone who has already chosen four specific wineries and wants to visit only those properties.
What the guide adds beyond a ride

The company presents the guide as a wine enthusiast and local area expert, not merely a driver. That distinction is central to the $99 price. You are paying for transportation, but also for help making sense of the stops and choosing wines that match your preferences.
The strongest examples come from the guides named in the supplied feedback. Tracy is praised for adjusting recommendations to a group’s preferred styles. Brian is described as attentive, familiar with the area, and helpful with wine choices and dinner ideas after the tour.
That last point is easy to overlook. The tour ends with you in or near Traverse City, right when you may be thinking about dinner. A guide who can suggest where to eat adds real practical value, especially if you are unfamiliar with town.
The experience is not a formal wine course, and no specific educational program is promised. Still, you get a more personal introduction to the area than you would from booking transportation alone. Tell the guide what you like, what you dislike, and what you hope to take home.
Samples included, full tastings extra

The pricing requires careful reading. At $99 per person, the tour includes the vehicle, driver-guide, four stops, and wine samples or splashes. It does not include alcoholic beverages beyond those samples, full tasting flights, bottles, snacks, or meals.
That can be good value if you want a comfortable half-day outing and plan to buy only a few additional pours. It can cost more than expected if you order a full flight at every winery, add food, and purchase several bottles.
Groups of six or more receive a free bottle when available, usually Gamay or Secco. Availability controls the offer, so treat it as a bonus rather than a guaranteed specific wine.
I would budget for the tour fee plus any tasting upgrades and dinner afterward. If you are mainly interested in views, small pours, and expert suggestions, the base price may work well. If you want generous tastings at all four stops, bring more room in the budget.
The sunset factor and the best type of day

The sunset is the tour’s natural finish line. The operator changes the departure and stop order through the year so the route can take advantage of changing daylight. That means a summer outing and a late-season outing may feel quite different.
You will see the Leelanau Peninsula from several winery settings, with the final portion of the route planned around the evening view when conditions allow. Weather can change the result, so do not book this expecting a guaranteed clear-sky sunset.
The tour also works in the afternoon, even if clouds cover the horizon. You still have four stops, a local guide, and a ride through Traverse City wine country. The sunset is an attractive extra, not the only reason to book.
Fancy wine-drinking hats are strongly recommended by the operator. That is clearly part of the playful tone, not a required dress code.
Who will enjoy this tour most
I would recommend this experience to couples, small friend groups, and visitors who want wine country without managing the roads. It is especially useful if you are staying in Traverse City and want downtown drop-off after the tasting stops.
It is also a good match for people who value recommendations. If you are unsure which wines suit you, tell the guide early and use the stops as a chance to compare styles.
You may want another option if you dislike shared rides, need a guaranteed visit to one specific winery, or want full tastings and food included in the price. The private-group option can solve the first concern, but it does not change the fact that flights, bottles, and meals cost extra.
The tour is also friendly to law enforcement, military members, and first responders, reflecting the company’s ownership and stated focus. That may matter to some groups when choosing a local operator.
Booking details that affect your decision

The experience lasts 270 minutes, with English-speaking guides. Private groups are available, while standard bookings may combine couples or smaller groups.
You can cancel up to 24 hours before departure for a full refund, and the reserve-now, pay-later option lets you hold a place without paying immediately. Those policies are useful when your schedule depends on weather or changing vacation plans.
Before booking, check the available start time and confirm the pickup details. Plan for construction around the area, arrive at the top of Rove Winery’s hill, and look for the SUVs in the parking lot.
Should you book the Leelanau Sunset Wine Tour?

Book it if you want a relaxed, guide-led introduction to four Leelanau Peninsula wineries, with safe transportation, flexible routing, and a good chance at sunset views. The strongest reasons are the small SUV format and the guide’s role in steering you toward wines you may actually enjoy.
Skip it if you need every tasting included, insist on a fixed winery list, or prefer to spend an entire afternoon at one estate. For most visitors staying around Traverse City, though, $99 is a fair price for a four-and-a-half-hour outing that removes the driving problem and adds local wine advice. Just budget for extra tastings, food, and bottles.
FAQ
How long does the Leelanau Peninsula Sunset Wine Tour last?
The tour lasts 270 minutes, or four and a half hours.
How much does the tour cost?
The listed price is $99 per person.
Where is the usual pickup point?
Pickup is usually at Rove Winery. Go to the top of the hill, park on the right in the winery lot, and look for the luxury SUVs.
What type of vehicle is used?
Transportation is provided in a GMC Yukon, Chevrolet Suburban, or Cadillac Escalade. It is not a party bus.
How many wineries does the tour visit?
The tour visits four winery or cider stops.
Which wineries might be included?
Possible stops include Shady Lane Cellars, Rove Winery, Brengman Brothers, Black Star Farms, Ciccone Farms, and Suttons Bay Ciders. The exact selection and order can change.
Are wine tastings included in the price?
Wine samples or splashes are included. Full tasting flights, bottles, food, and snacks cost extra.
Can I book a private group?
Yes. Private groups are available. Standard tours may combine couples or smaller groups, while groups of six or seven will most likely have their own vehicle.
Can I cancel the tour or pay later?
You can cancel up to 24 hours in advance for a full refund. You can also reserve now and pay later.
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